Building a Business Website

As a business owner it is a must that your website should be engaging. But don’t be scared of that statement, it is not to scare you at all. It is just a reminder that you have to take note as a business owner. With that kind of start, you can always have in mind the purpose and the goal you have to set in order for you to build an effective website.

If you are worrying about being someone with no-programming skills, I would have to say you shouldn’t be. There are a lot of websites which are running in an organization that requires nothing about these skills. You can thoughtfully connect everything from messaging, meetings, docs, tasks, embed videos and graphics, etc.

Here’s how you can do it:

A.  Build with a website builder

In doing this you need to have a domain and web hosting.  To build a winning website, these are the important things that we need to set up before all the fun of designing starts: Domain Name and Web Hosting. Why do we need to have these two requirements in building websites?

  • Get a domain name – Example:
  • Create an email address – Example:
  • Choose a business website builder – Example: WordPress
  • Pick a template – There are a lot of templates available in all website builders.
  • Add content – These can be in a form of video, graphics, or blogs
  • Integrate apps – For example: WooCommerce, Podcast, etc.
  • Optimize your site for search engines – Learn in-depth about SEO. This is one of the best strategies in ranking your website in search engines such as google and creating traffic on your website.
  • Publish – Make it everyday. Experts say in order for your website to rank effectively, one must put into consideration posting articles twice a week and always attach social media publications into the website.

Elaboration: Getting a Domain Name

A Domain Name is the address or the URL of your website. This is what your website visitors type in the browser address to be able to access your website.For Domain Names

There are several affordable domains to choose from. This is the only domain provider with free Whoisguard privacy.

A .com domain costs at $8.88/yr.

Elaboration: WordPress

WordPress that is known for its user-friendly customizable themes and tools that anyone can use and explore for free. Its features were made simple so that anyone can make their own web design. However, not everyone knows how to enhance it, make it look professional and how to incorporate materials that do not only have plain texts and bland colors. Thus, having a plain and boring website might be the reason why you are not getting the results you want such as your target sales.

Moreover, building your website may seem an easy task because of the simple processes WordPress offers. But, it is not easy for your website to look like the way you imagine it. For instance, a good website should be suitable to your brand in terms of color and design, suitable and convenient for your customers, and it should have the right set of contents. As a result, this will make your customers more interested in your business and will draw more potential customers.

The above mentioned tips are just a few of the visible things that you can do to make your website effective. Where you may consider to have an effective one as well. However, That is just the tip of the iceberg.

Here are some more tips where you can actually tell the effectiveness of your website. You need not only updates like publishing blogs, embedding videos and podcasts, talking about your new products and services, etc., you also need to monitor how people are using your site.

Good analytics is highly recommended for you to proceed to a higher level of website effectiveness because this is the best tool used by the majority in searching something online. On the other hand, however, as a business owner, one must take everything into consideration and be always open to possibilities.

First off, Google Analytics

Google Analytics fortunately is a free tool. So be sure to link your site with Google Analytics.

This tool is used to discover what are the demographics of your users based on their age, gender and location. From there you can determine to which generation you are most effective and which country or specific location as well.

You can as well track your most popular pages and which page most of your audience tries to get along with by analyzing the time spent on that page. You may use Insights to make adjustments on your blogs, as this tool is giving you enough information to help you improve your future contents.

So, are you excited to discuss WORDPRESS now? Check out down below and it’ll excite you more.

Using WordPress

How to Build a Business Website with WordPress

  • Data gathering and decision making
  • Right Hosting Plan: InterServer
  • Domain registration
  • WordPress installation
  • Finalization of your theme
  • Creation of content and pages
  • Install plugins
  • Preview, Publish, and Maintain

1: Data gathering and decision making

We know that WordPress is extremely popular but you have to study this website builder and make a decision after whether it fits your business or not. Based on expert information though, WordPress always fits the requirements of business sectors who would want to build their own website to sell online.

A form of assessment before you finalize everything to choose a website builder is always highly recommended. This way you can as well help yourself to make a good start

2: Right Hosting Plan: (InterServer)

When it comes to this plan, I highly recommend Interserver.

A Web Hosting is the location where your website is being hosted. This is where you are going to build your website. All the web pages, images and files are stored in the Web Hosting.

What makes InterServer different is that has been providing web hosting services for the past 21 years. Although technology has changed from the time we started in 1999, our core principles of quality, service, and support have remained the same. Our company has evolved its product offering to include Shared Hosting, Cloud Hosting, Quick Servers, and Dedicated Servers along with colocation services to continue to exceed our customers’ expectations and remain BEST IN CLASS.

As a leading web hosting provider, InterServer can provide its extensive customer base with innovative products and services designed to complement their existing businesses. We service customers ranging from individual freelancers to Fortune 500 companies, both domestic and international. InterServer takes tremendous pride in our commitment to ensure security, reliability, and technical expertise to each customer. We are one of the few service providers that offer around-the-clock customer support with live representatives available 24/7.

This was as well emphasized in their website information.

At the moment, InterServer has a Winter Sale going on. You might want to check it out!

Our all-inclusive web hosting plan has everything you need to power your website. Now with even more reasons to try InterServer! $2.50 for 1 month of service. Try our service to see for yourself why so many are making the switch.

3: Domain Registration

You can register your domain by using NameCheap. There are several affordable domains to choose from. This is the only domain provider with free Whoisguard privacy.

A .com domain costs at $8.88/yr.

4: WordPress installation

Installing WordPress via InterServer is quick and easy. You can even do it yourself without any help. As you can see, the steps in doing this is already well provided clearly by InterServer. You may check the steps here.

5: Finalization of your Theme

It is the basic foundation of your website which is customizable and easy. When you are using WordPress there are thousands of these. And it is very important to finalize your theme as this will also reflect your branding as you are building your business website.

7: Install Plugins

Plugins seemed like unlimited in WordPress. There are about 50,000 plugins to choose from, both free and paid. For the installation, you may check here.

8: Preview, Publish, and Maintain

After your thorough research,studies and building your own knowledge about Web Designing, you can build your own website along those ways. The next question is, are you happy with your creation? If YES, then that’s Great!

Now, it’s time to have a look, preview, and then publish your business website. How will you do it? Observe everything using the tips above-mentioned, especially when it comes to your postings and analytics.

If you need help in building  your website and managing your business, send us a message.

We Design Digital Strategies for your Business and Ministries. Helping Christian and Women Entrepreneurs design online presence and manage digital strategies for growth of business and ministries through Web Design and Digital Business solutions.

✅ Website, Landing page and Funnel Design
✅ Logo, Branding and Graphics Design
✅ Video/Podcast Editing and Marketing
✅ Social Media Management and Marketing
✅ Search Engine Optimization and Marketing
✅ Email Marketing and Copywriting
✅ Virtual Assistant and Digital Business Management

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